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I have been doing a lot of soul-searching over the last months and year, and am transitioning in terms of career and private life. Because I think this is what lots of other people are doing, in their search for higher consciousness and ‘ forms of being’, I wanted to share my lessons and insights with you, hopefully as guidance to others who feel they are kind of ‘floating’ in their life journey at this moment.

First, what does it feel like, to ‘transition’? If any of the below are bits and pieces you are experiencing, then join the club folks! Nothing to be scared about, although I know, it feels pretty scary. ūüôā

Below I mention three according to me major signs you are in a transition, and share a bit of how I deal with each, and how I use it to ride the wave of change. ūüôā

–¬†You feel like at least some of the people you know currently are somehow draining your energy. That is okay. This is because you are on a journey, and they are part of your past. They may not be part of your future when you reach your next destination point.

Either draw the boundaries while still remaining in touch and meeting up with those people, or just take distance. Explain it to yourself this has nothing to do with them, or you, it is a natural course of change in life. Accept, that is the only way to change.

Those who are really your friends will understand. Some of them, especially those who expect you to respect them, might get upset. Just accept all these aspects and remain in your bubble. You need your bubble to weave the threads of your new life. ūüôā

– You are often gripped by fear. Oh well, that is a sign you are really doing some work on yourself and are on a journey.

When this happens, accept your fear. Then examine all the options. What is really the worst that can happen? Look into it, is it that you may not be able to stay where you are? Then think of where else you could go. Is that really going to be so bad? Probably not. Think of all the times you have been faced with something impossible and yet you have been able to make it. Dance with your fear, and transform it into something more positive and beautiful. Remember that unless we have fear we can also not have courage. So fear is actually a pretty good thing. ūüėČ

РYou feel like you are on the pulse of something, but that thing is yet to be discovered and created by you. Well that is the most exciting part, and a clear call you need to keep doing. Just keep on doing, but not senselessly, and be active, not just in your deeds, but also in your mind.

Explore whatever it is you wish to change. Is it life balance? Then live it, take risks from your current point of view, experiment.

Is it a new stage in your relationships? Then bring it around in a steady way, accepting that everything is about discovery and that all that happens is just feedback and feedback loops.

Is it about a new way of living your intimate relationship and love life? Well then, take a risk, watch how you feel and experiment with feeling good, no matter what. Focus on things that give you energy and remove the ones that are not.

What really helps here is making it clear to you what your life principles are, and accepting these might not be everyone else’s. And yes, we all have principles according to which we live our lives. It is our mission in life to proclaim these and as much as possible live our life accordingly.

At the same time though, we will come across people and situations that are not build according to the same principles, or just don’t have strong principles. When this happens, recognise, and move swiftly forward. It is no one’s fault. It is just not your thing. The Universe is big and with space for everything in it. We are best at remaining true to ourselves when we maximise our value, that is invest energy, but do not overload with it. That way we save ourselves for when we are truly in our element. Life is simple, we only need to enhance what we stand for in it.

All the above is a process and comes around through self-awareness. Yes, you can. If you are in a transition, then think of as a gift. You will learn so much. If you are in it, you can take it. You are meant to be in it because you are strong and worthy. It is your chance. ūüôā

I find these help me on my journey. Are they also helping you?

Wishing you a great time being a mindful human being. ūüôā

eleonora brigliatori

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Embedded Sustainability: The next big competitive advantage

By Chris Lazslo and Nadia Zhexembayeva

Greenleaf Publishing 2011

I put together a summary of Lazslo’s and Zhexembayeva’s book as part of my LEAD Europe training in leadership for sustainability. The book is very good and so the summary worth sharing with you here.

The book is organized in two parts: business strategy and change management.

1.¬†¬†¬† Business strategy ‚Äď This part explains why embedding sustainability creates business value.

There are three distinct but interconnected trends that are putting increasing pressure on business to be sustainable. Whether business managers like it or not, business has to transform. These trends are as follows:

  • Declining resources (i.e., fish, and other natural capital rapidly diminishing),
  • Radical transparency (i.e., increasing number of activist organizations and NGOs using social media to catalyze change) and
  • Increased expectations¬†(i.e., employees wanting to work for ethical companies; customers not willing to pay a premium for sustainable products, but wanting smarter products with sustainability at their core).

Lazslo and Zhexembayeva argue that the most adequate way for business to transform with sustainability at its core is by Creating Shared Value (CSV) for both stakeholders and shareholders.  Pursuing both stakeholder and shareholder value creation means value is created for both business and society. Responsible business does not have to compromise profits. CSV creates increased competitiveness by getting business to embrace what is sustainable whilst realistic and possible. CSV also ensures that business invests not only in the present but also the future.

Lazslo’s and Zhexembayeva point out that¬†business strategy tends to focus on adding and removing costs, making trade-offs, mitigating risk, reducing energy and waste, differentiating products, entering new markets, protecting and enhancing brand and influencing industry standards. In all these, it does not normally look at resource¬† and natural capital availability and value chain security. This is despite that resources are declining and value chain security is rapidly diminishing.

It is good practice to look at business strategy as an opportunity:  i.e. pursue change proactively, systemically and aim for zero harm and positive benefits. Sustainability strategy should be no exception. Pursuing sustainability may be about a radical and disruptive move-away from the classical business paradigm. Pursuing sustainability should be inherent to the business, as well as motivating and aligning employees around a common vision for sustainable business. In this, product differentiation and radical innovation (facilitated by methods such as The Embedded Sustainability Cloud) are key.

2.¬†¬†¬† Change management ‚Äď The second part of the book outlines the methods, competencies and processes for embedding sustainability.

The authors point out that embedding sustainability means incorporating health, environmental and social values into the business with no trade-offs in product price and quality. Embedding sustainability means a radical transformation in values, mindset, consciousness and behaviors. Here are some of the key messages:

  • Building transformative relationships is at the core of embedding sustainability. Cooperation with competitors is a source of gain.
  • Developing new competencies such as design, inquiry, appreciation (open mind) and wholeness is important. Leadership and design thinking should join forces.
  • There has to be on-going cultivation of an inspiration-ideation-implementation cycle of feeling-thought-behaviour. This cycle, if inspired by values around sustainability, can be deeply transformative. Topsy Turvy (reverse brainstorming) and appreciative inquiry are useful methods to cultivate such a cycle. Same goes for learning the language of systems thinking and practicing lifecycle analysis.
  • In order to get change to stick in, we must harvest the low-hanging fruit, balance short-term with long-term thinking, monitor and evaluate and remain open to change and circumstance.

The messages the authors put across in the book are simple yet sophisticated. To sum them up, the authors quote George Orwell who once said that industrialization has cut the soul of man, but he did not notice it for many years. In a similar way, the paintings of Tamara Lempicka from the industrialization age show lots of beautiful however sad and empty people surrounded by grey and cold buildings. In my mind, embedding sustainability in business and our lives is key to achieving not only a comfortable balance with our environment, but also a new way of living life. We can do it.



Yesterday a friend (thank you Steve) sent me The Surprising Truth About What Motivates Us by Dan Pink. Watching through the ten minute video unleashed thoughts I’ve been having, since always, that I would like to share.

Dan makes an excellent point about what motivates us, ultimately, to excel at our jobs, our work and all our activities. It does not have much to do (to me not surprisingly) with financial reward. Rather, it is autonomy, mastery and purpose in what we do. If, within the terms of our work, we:

  • have the freedom to work on what we want and how we want,
  • we have the opportunity to develop mastery and skill in what interests us and
  • we feel connected to some higher purpose in the achieving of which we believe,

we excel at what we do. Not only that, but what we do is relevant to us and our societies. Money is not the key to a better world Dan says. Rather, we are the key, with our beliefs, ethics, sensing and motivation. We just need the conditions in which to unleash ourselves, and, in a world founded on control and money, we can’t.

In other words, in order for us to evolve as species, we need to forget about systems of control (which is what all kind of management is, essentially). Instead, we need to focus on enabling and fostering systems of openness and uncertainty, therefore innovation. Could this be the key to a higher level of consciousness for humanity to achieve, in order to be?

Dan’s words reminded me of Presence, a book by Peter Senge, Otto Scharmer, Joseph Jaworski and Betty sue Flowers, that I recently picked up, once and again. In the epilogue, the authors discuss, amongst other things, whether, if man were to die, there would be a better chance for the gorilla. They conclude there actually would not be, contrary to what most environmentalists would perhaps say.

Yes, if man were not to exist on our planet, the gorilla, as we know it, would probably thrive undisturbed, under no threat of extinction. However, in this scenario the gorilla will remain, always, a gorilla.

  • Could it be that the purpose of mankind is higher than what we can foresee, currently? Could there be something that we know but science can not tell us?
  • Could it be that, as we are increasingly looking up to our nature, our Earth, and (despite only some of us) trying to preserve it, in the same way gorillas are looking up to us?
  • Could it be that man is hope for gorillas to expand and grow as species, in a way that is best for them, and best for humankind?
  • Could it be that people will come to be aware of the larger purpose that connects them to the gorilla through mastery and autonomy integrated as part of the systems based on which we live our world?
  • Why do we need religions when we have ourselves?

I don’t have the answers, but I’ve been thinking.

Dan’s mastery, autonomy and purpose could be just one key to presencing our live and environment.

Perhaps the degree to which we, ultimately, are related to one another, first to the people and things we love, then to all people, then our environment and world, and then the universe, comes most striking in our awareness when we loose somebody we love.

Because of the strong connection that exists between us and them, we, deep inside of us, know how they are, metaphysically, even though they are no longer with us, at least not in terms of how they used to be.

Although they are not anymore present in our physical world, we know they are there in the world, in the universe, still. They are not dead, their bodies are, but they are not, and that is not just because we think about them and remember them, and dream about them. It is more fundamental than that. It is an awareness that it is good to accept and enjoy.

In such moments, we realize nothing disappears, just changes form. And then we know that if they are no longer here, in the form in which we used to see them, they are someplace else in the universe.

Nothing appears as clear to us as when we see with the heart.

And so, I’ve been thinking. There is a greater purpose for humanity that humanity is yet to realize, and this has something to do with how connected humanity is within itself, as well as with the world and the universe. Becoming aware of this purpose, and the bigger whole, will be a stepping stone in humanity’s evolution. Achieving it will be amazing.

I’ve been thinking all of us, people and/or organizations, have a responsibility to ourselves and the world to find our pieces of this purpose and achieve them. Perhaps it starts with autonomy and mastery. Does your heart tell you what the purpose is?

ūüôā


Amazing, beautiful, hopeful and truthful. Speaking out of the very bottom of my mind and putting it all out there with facts, numbers, thoughts, ideas, hopes, and directions for action. This is what the 11th hour movie is like to me, now. I think you should see the movie, now. See it and see how it makes you feel, then do something about your feelings.

You can watch the 11th Hour movie online for free:
http://video.google.com/videoplay?docid=-2174195060267517042&ei=344HS_KmLaKi2AKv0MHbDg&q=Leonardo+diCaprio+last+movie&hl=en#

I admit the movie greatly inspired me.
Synchronicity (Peter Senge et al) is when things come to you when you are thinking about them, when you want them at their very best, and finest, when you are ready to face them.
Law of attraction (Ronda Byrne et al) is off course the same thing under a different name, i.e., when you are thinking about and calling something in your thoughts, then it comes to you, because the wavelength of your thoughts attracts the wavelength at which the things you want are at. 
Law of attraction has been around for much longer than synchronicity btw, btw. Which came first does not matter though, what matters is that we know.
And so¬†I’ve been thinking about complexity, systems thinking, environment, business and international organisations, and how the system in which we are all, inherently, should change and how are of the above have a role to play in all this. And then off course the 11th Hour¬†comes to¬†me, like an order I’d placed (a friend sent me the link,¬†a friend I almost never talk to but we are on the same wavelength, and we know it). And so that is that, I am not at all surprised, I’ve learnt to¬†not ignore the seemingly insignificant, and am now¬†inspired.¬†

Some facts, thoughts and ideas for action that I drilled out (not that I like that verb …)¬†from the movie:

Some facts:

A recent study in the US showed that, at a certain age, after watching on average 2.5 hours of TV per day, children in the US can recognise on average 100 corporate brands …¬†¬†In other words, children grow up well tuned to¬†a society driven by consumption, consumerism, speed, wealth, and greed (in a way, albeit not always greed in a straightforward sort of a sense). Many of them want the same things they see on TV … unless when they see through and change their thinking.

The Earth is our mother, our base, you name it. If all of the Earth life support systems were to be switched off. Today, it would cost us 35 trillion of USD per year (I think this is what it was …) to maintain our life here on Earth. Meanwhile all of the economies on Earth generate about 18 trillion USD per year. And so the Earth is super generous to us, she holds us, she protects is. Meanwhile, we’ve been driving its ecosystems out of balance. And this is a problem. It is not good behaviour. We’ve got to stop it.

The Earth is such an amazing place. Here, temperature is right for life to exist, and we can breathe oxygen from the air. The carbon dioxide we breathe out is recycled by forests and trees. A simple expression of our life in a system that is life-supporting. We are so lucky to be on this planet.

We, people, are disconnected from nature and all other species. We keep thinking we are the most supreme species on Earth, and so can rule over, govern everything else. And so we exploit everything else, including we ourselves as people. (I think¬†of New York, a city where I would quite like to go to, and think there such disconnection would be at its finest.) However, such disconnection is far from true. We are inter-dependent on everything else, on every animal, every plant, every insect, on the water we drink and bathe into, on the air we breathe … the cells we are made of give out¬†and take back from our environment. We live in a system, we are part of a system.
Some of us would be taken aback by such a statement, some would agree in theory, and some, and I think we should all be like those last some, would not only agree, they would feel their inter-connectedness throughout the system of life down to their very bones, and heart, and mind. And every day, they would want to do something about that, every single day!

People have been expanding on Earth, but the Earth itself has not been expanding. Sure this is not sustainable. Sure we must do something about this.

One day, things will be green, and replenished on Earth. Balance will be restored. And you know why? Because the Earth has all the time in the world, whereas we don’t.

Some thoughts:

Global warming, climate change, and the like: these are symptoms, not causes. symptoms of how we think and feel, how we see life. The outside reflects the inside and vice versa. And so, it is not global warming and climate change we should care about, the most. It is how we think and feel that we should care about.
What is this about, at the end of the day? Money? Work? Ambition? Achievement? Sure it would be about those things, but motivated by what? I think it is mostly about responsibility to ourselves and our loved ones and then every other person on Earth. By what we do and how we do it, and how we think as by how we think we make things happen, too, we make things happen in a certain way. Firstly and most importantly, it is about seeing and understanding life as part of a system, and being humble, and happy. Then things happen as they should, and so not only individually but also (and importantly) collectively.
(Is this the above a distinctly female way of looking at things? Perhaps it is. … And both women and men can do it, it is not just women who can be feminine … and not just men who can be masculine. I mean actions, approaches, thoughts and ideas.)

If all people were to rise their level of awareness of not just global warming and climate change as issues but also and more importantly of what makes them happen collectively as part of a system, then people would be empowered to act by feeling, thinking, and doing. The biggest challenge for humankind, today, and for the future is learning to feel, think and behave collectively, be an organism, just like your body is. We must recognise that nature has rights, too … and so then¬†That is evolution of mind which comes next for the human species.¬†As they’ve been saying, the Earth will survive because it has all the time in the world. We don’t have all the time in the world¬†and so it is time to recognise how small we are and so then how big we can be.

Culturally, almost everywhere on Earth, people are being cultivated into achieving more, into doing more, into making money, into progressing, into exploiting resources. I guess you can call this greed, drive, etc. Greed is perhaps the very worst, negative end of this spectrum … And, greed is institutionalised in corporations, and business, oil companies, food companies, travel companies, banks … So what do we do? Corporations are systems within the system that are eating it up, that are destroying it. This is OK actually, it is just that people may not be in the system once it’s been destroyed and transformed. ūüôā

Some ideas for action:

How to make evolution of the human mind happen?¬†Wanting it is the very first step. Educating oneself and others is the next step. Cultivating one’s feelings and intuitions is yet another step, like when¬†you know about something taking place when it is, without nobody telling you. Then you¬†move towards collective consciousness. I know that, have experienced it many times, mostly when facilitating meetings and group events. And, have you seen The Men Who Stare at Goats …? Another great one, see it and think about what it’s telling you.

How could we change our minds, and hearts, understand our part of the big system, and do something about it, every single day …? Well, it may sound a little hippie (well, to some of you Westerners … not to some of you Easterners) and I am sorry if it would do that, but the one thing that would make all of that happen is love. Sure love for your friends and family, and culture, and all that you care for. But not just that, love for people, for humanity, for high values, for what you are passionate about. Love that motivates all that you do and drives your passions. Love that makes you feel good. Love when you think, love when you dream, just love. It is a simple foundation for a number of complicated, complex, chaotic sorts of endeavours through which we can influence the system(s) in which we live.
(Oups, is this a feminine way of looking at things, again? Sorry boys, you can do it too though. It is easy. Guys can be a lot more feminine than ladies actually. It is all in the mind.)

Follow your passions, always. Find what you are passionate about when it comes to sustainability, and do it, everyday. Push for your workplaces to be conducive of your passions and dreams. (See what I wrote about this, here.) Be creative, feel the energy that’s coming your way when you are and create more in a positive spiral of some sort. This is what it takes, this is what makes us human … love, passion and high values all in one motivating what we do.

On a more practical side, slow movement seems to give many useful directions. Disengage from consumerism, do not want more than what you can responsibly handle (in terms of money and wealth), eat local food, take time out to spend with friends ad family (and so no need to make money, all the time), be frugal, i.e., use money wisely and thoughtfully, with an ethical strategy in your mind. I do that, try do, when I shop. Always wonder where the ingredients and the materials come from.

On a global level, it would take the tweaking of policies here and there for individuals and corporations to start walking an ethical journey. It would take willingness and courage to do this. Hopefully that will happen, it must.

 

What a beautiful movie and how it unleashed thoughts I’ve been having, for a while. Long live beautiful movies, long live life, and Earth.

What is the environmental impact of producing a movie of this sort? I don’t know. I would imagine not much. Not much, if as many as possible people see it and choose to change how they think, feel and behave.


I was very pleased to hear today that SlumDog Millionnaire (the motion picture) has won the 2009 Oscar for best film.  This is not because I do not like the other movies it was competing with. All are really excellent. Without being a close follower of the Oscars, however, I dare say it may be for the first time that a movie of this sort, the sort of SlumDog Millionnaire, wins an Oscar.

By a movie of this sort I mean one which has, intentionally or not, succeeded in¬†bringing in ”development issues” such as poverty, slums, inequality, injustice, exploitation, crime, corruption, mafia, etc., plus the very values and cultures these development issues would rest on,¬†as the very background from which the story unfolds.¬† In this, though, these issues are not the story; they are, however, imbuing the story in its every aspect and by this creating an incredible awareness about them.

The story itself is a story about love and destiny, in fact a story about the love which is the destiny of the main character Jamal. Because of what I say in the above paragraph, you may think that the movie is incredibly depressing. Truth is though (according to me) that it is quite the opposite (not just because of the Bollywood ending!), it is one of the most positive movies I have seen, I guess precisely because of the completeness of what it shows and how it shows life can be beautiful.¬† Other movies may tend to show that life is beautiful, too, however perhaps not showing life as it is, or rather as it is increasingly becoming nowadays, in terms of ”developing” and ”developed” being increasingly collided and super-imposed.

SlumDog Millionnaire does precisely that, it collides and superimposes ”developing” and ”developed”, this in a way as seamless and non-preaching as it can be. The purpose of the movie is not to tell you how little you know (about development), and give away messages already digested. In this sense, would you call this an example of socially responsible movie-making? I think yes. Why? Because by the story being as it is, and told as it is, it helps those seeing the movie to learn about it and the circumstances it may have been inspired by to their best.

”Development issues” are not the focus of the movie. SlumDog Millionnaire does not throw these into your face, almost as if blaming you for not knowing about them, not having experienced them, not being in them (which makes me think of another movie doing precisely that, i.e., Seven Pounds, and for which reason I find weak …). They are, however, presented in a way that creates the experience of these being precisely what life (our peoples’¬†life, on planet Earth, now) is made of. And if you were to think about it, this is that way. It is just that we (some of us, all of us, considering that ‚Äė‚Äôdevelopment issues‚Äô‚Äô are about both ends of the spectrum!) do not see it all at once as we can see it in that movie.

Hopefully more movies like this will be made, this without taking away the benefit of being touched and struck by what they show. The fact that a movie such as this ended up winning the Oscar is truly indicative of what the world is going through at the moment … A couple of years ago a movie of this sort would have gone much praised yet unnoticed.

Have not seen SlumDog Millionnaire yet? Go get your tickets.


 

Lifeworth published their annual review in February this year. I just read through it (awfully behind!!) and wanted to share the below:

‚ÄúHumanity’s challenge is to find ways to improve human wellbeing within the limits of the Earth‚Äôs resources; to stop living as if we have another planet to go to‚ÄĚ explains Jem Bendell. For this, Professor Grayson adds, ‚Äúwe need a new mindset for Corporate Sustainability to stimulate innovation and create radically new business models.‚ÄĚ

http://www.lifeworth.net/

True, and as Jem Bendell would say ‚Äď our current systems have to be transformed and not just reformed. Transformation is about a new culture, mindset, vision and emotion underlying what we do. A mere reform(ation) would just shift pieces around, and about, without changing our approach and what we, as human beings, and beings, see and can see through every day.

I am writing my CSR Certificate thesis on organisational learning and knowledge management approaches to the mainstreaming of business ethics … I can see now that, whatever we apply organisational learning and knowledge management to, it can be transformed. Organisational learning and knowledge management, especially if applied together, are a gateway for transformations. Putting organisational learning and knowledge management to the service of business ethics can ensure such transformations will contribute towards a world more just and more sustainable. It is only logical, no?

 

 


I had a CSR (corporate social responsibility) class today (as part of a Certificate in CSR I am doing at the University of Geneva http://www.unige.ch/formcont/csr.html). We are covering business ethics this weekend. To start it all off, we watched ‘Enron: The smartest guys in the room’, a brilliant documentary loaded with facts, analyses of what and why it happened, as well as personal experiences and views of people who have been involved with the company. A¬†wonderful couple of hours that I do recommend¬†you to have if you get the chance.
http://www.imdb.com/title/tt0413845/

There is probably no need to re-tell the Enron story which is very rich with many facts and twists to it. Just quickly:

Enron was founded by somebody called Ken Lay in the mid-eighties as an energy trading company. Ken Lay was a supporter of energy market deregulation on which principle he founded the business. The company began in the oil business after which¬†it scoped out¬†to working in electricity, Internet bandwidth and even ‘weather trading’. (…??) It was characterised by a culture of aggressiveness and risk-taking especially among the company’s traders.

The company’s approaches to accounting were¬†highly questionable, such as ‘constructive accounting’ and/or hypothetical value accounting. This meant that Enron would write in a profit the minute it was estimated it would be there without it actually having gone to the books at all.¬†This ”constructive accounting”¬†ended up creating an illusion of a very profitable company – this (illusion)¬†raised Enron’s share prices by 50% in one year, then by 90%.¬†Meanwhile,¬†this illusion¬†was¬†disguising the company’s continuous losses. It could not last forever because of that the rest of the market was (hopefully!) not an illusion as well – this¬†led to Enron’s collapse in 2002.
http://news.bbc.co.uk/1/hi/business/1780075.stm
The question is: Why did this happen?

Off course loads has been written on this already and so there is no point in over-elaborating. Still, just simply, the issue is two-fold:

1. First and foremost, Enron was not alone. (this is often not mentioned)

Not only Enron top executives (the chairman, the CEO, the CFO, key traders, amongst others), but also¬†most of¬†Enron’s partners, allies and customers, such as banks (Citibank, Merill Lynch, amongst others), audit companies (Arthur Andersen), legal businesses and other partners¬†– all big names – were willing to¬†be in it¬†together¬†with Enron, driven by a single motive, money-making.¬†(imagine that)

The Enron case¬†is a fraud driven not just from within Enron, despite that Enron orchestrated it. A chain of abuse of shareholders’ money spread from Enron, Enron’s traders to outside of Enron. Top people at Enron and Enron’s partners were, with their actions, or lack of such, supporting the abuse.¬†Committing fraud was so much part of the culture of¬†Enron, as well as, to a smaller extent, those who were working with Enron,¬†that this seemed like the ‘right’ thing to do to those who went along. Are they to be excused?

Certainly not, they are not to be excused. Enron’s case is an example of a people anc corporate cultures chain reaction. It shows how bad cultures can lead even good people to do bad things. We should all not forget this. Recognising the merits of a corporate culture, as well as questioning this, is important. We all have the power to think on our own feet and act in the way that is right.

2. Second and not less important is that the US energy market had been de-regulated. This is what made possible the trading of what would have otherwise been a public service¬†– this possibility¬†was abused by Enron’s traders in California. In other words, it was not just Enron and its partners. It was also the US government. Tough, hein? The whole system was creating an opportunity for Enron to do abuse.

Is this ethical? Can corporations be left to do whatever they want with customers and shareholders¬†provided that they can do it? … The answer to this is no. Still, they may not stop because of this. We can never be sure. And so, it is important to pre-empt instances of abuse by corporations by creating systems for them to work in, systems which do not create opportunities for abuse.

 

The Enron case sure¬†raises a number of ethical issues. After I watched the movie, I questioned my own approach to the way in which I ‘do business’ in any organisation and context. What are my motives? Are these ethical? In whatever I do, am I doing the right thing? Ethical, and ethics,¬†is a construct that we need to understand and create ourselves.¬† I think it useful if we take a moment to ask these questions of ourselves and think about our approaches to what we do, if necessary. Business, any business,¬†should not be driven by money but rather by the values that we invest in it. And, we,¬†i.e., YOU, ME,¬†decide what these values are.

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